A simple guide for beginners who just want to pick a wine they’ll actually enjoy

Choosing a bottle of wine should feel fun. But for most people, it feels overwhelming. Rows and rows of bottles, confusing labels, price differences that make no sense and tasting notes that feel like poetry instead of something helpful.
If you’ve ever stood in a wine aisle thinking, “ I don’t want to pick the wrong one,“ you’re definitely not alone.
The good news? Choosing a great bottle of wine is actually simple. And you don’t need expertise. complicated vocabulary or years of tasting experience. Just a few easy tips, a basic understanding of what you enjoy and a little confidence.
This guide breaks it all down. In a warm, beginner-friendly way. So you can walk into any store and pick the right bottle without stress. Let’s make wine choosing easy, cozy and actually enjoyable.
- Start With What You Already Like

The easiest place to begin is simply this: Do you prefer red, white, sparkling or rosé?
No shame, no rule, no „you should be drinking…“ Just your taste.
If you like lighter, refreshing drinks: Try Sauvignon Blanc, Pinot Grigio, Rosé or Prosecco.
If you like richer, cozy flavours: Try Pinot Noir, Merlot or Cabernet Sauvignon.
If you’re not sure what style you prefer, read my simple intro guide here: Red Wine vs. White Wine: Which Has More Health Benefits?
2. Look for These Simple Words on the Label
Wine labels can be confusing, but a few keywords will help you understand what’s inside the bottle.
For white wine:
- Crisp = refreshing, bright
- Dry = not sweet
- Oaky = warm, buttery
- Citrus = fresh, fruity
For red wine:
- Soft/smooth = easy to drink
- Full-bodied = richer, heavier
- Fruity = sweeter – feeling
- Earthy = more complex, less fruity
- Velvety = smooth and luxurious
Look for these clues and you will instantly know if it matches your taste.
3. Choose Based on What You’re Eating
If you’re buying wine for dinner, let the food guide you:
For pasta, chicken, fish, salads – choose white wine
Sauvignon Blanc or Chardonnay is perfect.
For beef, stew, mushrooms, roasted dishes – choose red wine
Pinot Noir or Merlot is safe for beginners.
For more cozy inspiration, check out: Top Comfort Foods to Pair With Red Wine in Winter
4. Don’t Overthink the Price
A great bottle doesn’t have to be expensive. Some of the best beginner-friendly wines come form the 12€ – 20€ range. What matters most is:
- Flavour you enjoy
- The right style
- A good, trusted shop
If you’re shopping online, Vinotasia is amazing for reliable quality.
5. My Personal Beginner-Friendly Wine Picks

These options are crowd-pleasers. Easy, cozy and perfect for beginners.
- Pinot Noir – smooth, soft and great with everything
- Merlot – rich, warming and perfect for winter nights
- Chardonnay – warm, buttery and slightly cozy
- Sauvignon Blanc – fresh, bright and refreshing
6. Know These 3 Foolproof Beginner Wines
If you only remember ONE part of this post make it this:
- Pinot Noir (red) – Light, silky, matches almost everything.
- Sauvignon Blanch (white) – crisp, refreshing, universally loved.
- Prosecco (sparkling) – festive, light, and always a crowd-pleaser.
You literally can’t go wrong with these three.
7. Match Wine to the Mood, Not Just the Meal
Sometimes you’re not pairing with food at all. Sometimes it’s a vibe.
Cozy winter night – Merlot
Light spring evening – Sauvignon Blanc
Summer afternoon – Rosé
Celebrations – Prosecco
Date night – Pinot Noir
There’s no wrong answer. Just choose what feels good.
8. Don’t Be Afraid to Ask for Help

Small wine shops love helping beginners. You can literally walk in and say: “ I want a smooth red under 20€ for dinner tonight.“ And they’ll guide you. Online wine stores like Vinotasia are great because you can filter by taste, region, and food pairings. No pressure, no judgement.
9. Use the Right Glass (It Really Does Help!)
Wine doesn’t need fancy tools. But a good glass truly makes it taste smoother.
Amazon accessory: Elegant universal wine glasses
10. Remember: You Can’t Choose „Wrong“
Wine is personal. Your favourite wine is the wine you enjoy. That’s it. Whether you pick a 5€ bottle or a 40€ one, what matters is the moment: a cozy evening, a slow dinner or a glass after a long day.
Choosing wine should feel comforting, not stressful.
